In online advertising, there are still too many wasted impressions, especially when banners or online ads are displayed in a general or thematically unsuitable context. The poor result: click-through rates of 1% or even less. Display ads in the Google network offer an effective solution.
ADVERTISE ONLY IN THE RIGHT CONTEXT
Online advertising becomes effective when the context is right. That is when the advertising environment and ad placements match well thematically. When setting up a display campaign, the Google search algorithm is used to select the appropriate websites for targeted ad placement. Sounds complicated? Don't worry, we handle the entire campaign setup for you.
MEASURABLE RESULTS AND HIGH OPTIMIZABILITY
Powerful tools are available for implementing a display campaign, which, when used correctly, significantly increase efficiency. On one hand, conversion tracking provides transparency within the campaign, showing which ad placements and ads are effective and which are not. At the same time, a conversion optimization tool offers the ability to continuously improve existing campaigns in terms of message and placement.
VARIOUS MEDIA TYPES CAN BE USED
With display ads, we utilize many content types for you. Whether text ads, ads with attention-grabbing images or product images, or video ads – all media variants are usable. By the way, display ads can also be placed on mobile websites.
„THE ROLE MODEL FOR MORE VIEWS AND CLICKS IN DISPLAY MARKETING“
More Than Banners
Display advertising delivers truly "beautiful" results through smart targeting and retargeting.
